M A KE
BEHIND THE BRAND
Our mission is simple, "to provide anyone, anywhere, a long term and sustainable solution to improve their health & wellness by removing as many barriers to entry as possible."
CEO & Founder, John Romanelli knows what it feels like to be mislead & deceived by the health & fitness industry. Growing up, he mistakenly spent thousands of dollars on supplements and followed workout programs far too advanced for his experience level in hopes of looking like the guys in the magazines. It was not until he truly understood the importance of an individualized approach to nutrition and workout programming that he saw what the human body is truly capable of achieving.
Today he stands before you as an ACSM certified personal trainer, ISSN certified sports nutritionist (CISSN) and nationally qualified men's physique competitor looking to make a change in anyone willing to listen. John has also been featured in TRAIN magazine and is a graduate of the University of Connecticut's exercise prescription online graduate program.
how can we help you achieve your goal?
Whether you are just beginning your journey or are ready for the next step, we will work with you to develop a customized plan to meet your needs.
Click on any of the above for more info
What our clients say
"I honestly did not think it was possible to find a meal plan this personalized to fit me. There are so many generic diet plans out there online that are completely unsustainable for one simple reason - they’re not built for you."
"John got me to a place in life where I never thought I would be. The customization of the plan is unlike any other and the expertise that is shown is just mind blowing."
"This was more than a physical transformation for me, this was a life changing experience that has and will continue to improve every aspect of my life."